Youtube Red

Youtube Red is a deep, saturated red with a strong presence, sitting firmly between a pure primary red and a darker crimson.

It carries subtle cool, blue undertones, which give it a sophisticated depth without sacrificing its inherent warmth and energy.

Youtube Red, specifically the iconic #B2071D, is a color of action and immediacy. It mirrors the platform's famous play button, symbolizing a direct call to engage, watch, and participate.

This vibrant hue taps into the psychology of excitement and passion, creating a sense of urgency and drawing the eye. It's a color that communicates confidence and the vibrant energy of user-generated content.

In UI design, Youtube Red (#B2071D) is most effective as a powerful accent. Use it for critical interface elements like call-to-action buttons, notifications, or error states to guide user attention. For maximum impact and readability, pair it with a neutral palette of whites, light grays, and deep charcoals; this contrast allows the red to command focus without overwhelming the design.

This specific shade of red is in good company, with brands like Netflix, Redfin, and The Athletic using similar hues to create bold, energetic identities. Its selective use in the market means it can help a product appear both confident and distinctive.

To see how #B2071D works in application, use the tools below to explore curated palettes, test color contrast for accessibility, and preview Youtube Red in real UI components from top brands.

The most direct way to apply Youtube Red is with its hex code, #B2071D. This six-digit value is the web standard and works directly in CSS or any digital design tool, making it the go-to for most screen-based projects.

Of course, projects often move between digital and physical mediums. That’s why hex codes are frequently converted to other formats. For instance, you’ll need the RGB values for screen-based applications, the CMYK equivalent for print materials, and you might work with HSL to programmatically adjust hue, saturation, and lightness.

To get you started, we’ve converted #B2071D into a range of popular color code formats. Feel free to copy the exact values you need from the list below.