Going Colors

Formerly Scott's Cheap Flights, Going helps you find cheap flights with its app. Its branding and interface designs feature Sherpa Blue, Rice Cake, and Spring Green. You can easily copy these colors in Hex, CMYK, RGB, and other popular formats on this page.

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What are the main colors in Going's color palette?

You'll find that Going's brand identity is defined by a striking trio of colors: the rich Sherpa Blue (#004449), the creamy Rice Cake (#FFFEF0), and the energetic Spring Green (#0BFF80).

How should I interpret the colors used on the Going app screens in your library?

Going's deep teal primary color evokes a sense of trust and worldly adventure, grounding your travel aspirations in reliability. This is brilliantly contrasted by the energetic spring green, which injects excitement and a clear call to action, encouraging you to explore.

What's the story behind Going's color palette?

While Going hasn't publicly shared the specific history or influences behind their color palette, we can observe how the chosen colors effectively support their brand mission of making travel feel accessible and trustworthy.

How does Going use color psychology in its interface designs?

Going masterfully pairs the calming, trust-building Sherpa Blue with an energetic Spring Green for CTAs, a high-contrast combination on a clean Rice Cake background that guides your decisions and makes the experience feel both effortless and exciting.

What are some inspiring color pairings for Going's primary color (#004449)?

For a striking balance against Going's primary dark teal, we'd suggest introducing a warm, earthy color like burnt sienna or a muted coral. These can help you create a more grounded yet energetic user experience.

What brands and color palettes can I find in your library to spark my next design?

On our brand colors page, you can explore curated color palettes from top companies. We also offer access to thousands of UI designs from various brands, providing endless inspiration for your next color combination from real-world examples.

How can Mobbin empower you to stay ahead of the latest UI/UX design trends?

Mobbin keeps you at the forefront of design with our extensive, constantly updated library of mobile and web UI/UX patterns. By exploring the latest trends in everything from color usage to intricate user flows from top apps, you can easily see current design practices in action and stay ahead of the curve in the industry.

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