Cleo Colors

We've broken down Cleo's main color palette for you: it's a striking combination of deep blues (Jacksons Purple #21248D and Blue #341CFF), a bright yellow (Kournikova #FFE36D), and a light, airy blue (Zircon #F2F6FF).

Cleo's primary light blue (#F2F6FF) fosters a sense of calm and clarity, making finance feel approachable for you. We love how the vibrant blue and yellow accents inject energy and focus, while the deep purple grounds the experience in trust, reflecting a brand that's both bold and supportive.

Cleo's vibrant palette is a deliberate move away from the stuffy colors of traditional finance, creating a brand that feels both energetic and approachable. We encourage you to explore our library to see how they apply this unique color strategy across their entire user experience.

In our analysis, Cleo's palette is a masterclass in guidance; the vibrant blue and yellow act as high-contrast calls-to-action, while the deep purple and light zircon build a calm, trustworthy foundation for your financial data.

We suggest exploring a soft peach to introduce warmth or a muted sage green for a touch of sophistication, as both would create a harmonious balance with Cleo's existing vibrant colors.

On our brand colors page, you can explore curated color palettes from top companies. We also offer thousands of UI designs from various brands, providing endless inspiration for your next color combination from real-world examples.

Mobbin keeps you at the forefront of design with our extensive, constantly updated library of mobile and web design patterns. By exploring the latest trends in everything from color usage to complete user flows, you can easily see current design practices and stay ahead in the industry. Try Mobbin today—use it for free for as long as you like, or get full access with any of our paid plans.