Amplitude Colors

Amplitude, Inc. is a leading digital analytics platform for businesses. Its branding primarily uses Blue Zodiac, Catskill White, and Blue Ribbon in its interface designs. We've laid out these colors so you can easily copy them in Hex, CMYK, RGB, and other formats.

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What are the main colors you'll find in Amplitude's color palette?

In our analysis of Amplitude's design system, we've identified three main colors in their palette: the deep Blue Zodiac (#13294B), the clean Catskill White (#F1F4F9), and the vibrant Blue Ribbon (#1E61F0).

What do the colors you see in the Amplitude app and website designs on our platform represent?

Amplitude's core navy blue (#13294B) grounds the experience in trust and analytical depth, while the vibrant blue accent (#1E61F0) and clean off-white (#F1F4F9) work in tandem to bring your key data insights into sharp focus.

What was the creative process behind Amplitude's color system?

We see Amplitude's vibrant palette as a strategic choice, designed to reflect the energy and clarity of the data-driven insights you can uncover. It’s a powerful example of how color can communicate a brand's core mission.

How does Amplitude use color psychology in its interface designs?

We see how their palette creates a focused, trustworthy experience by grounding the UI in the deep Blue Zodiac, while the vibrant Blue Ribbon strategically guides your attention to key actions.

What are some inspiring colors you can pair with Amplitude's primary blue (#13294B)?

To build on Amplitude's core dark blue, we'd suggest a warm, earthy terracotta for a pop of energetic contrast, or a muted sage green to create a more sophisticated and calming balance in your designs.

What other brands and color palettes can you explore within our ever-growing library?

On our brand colors page, you can explore curated palettes from top companies. We also offer thousands of UI designs from various brands, providing endless inspiration for your next color combination from real-world examples.

How can Mobbin help you stay current with the latest UI/UX trends?

Our platform offers an extensive, constantly updated library of mobile and web design patterns, allowing you to see the latest trends in everything from color palettes to intricate user flows. By exploring our curated collection, you can easily observe current design practices and stay ahead of the curve in the fast-paced world of UI/UX.

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